While take-out, drive-thrus, and delivery reigned the franchise market during the pandemic, there is a definite shift taking place with menus: healthy, sustainable food. The health food surge comes as more Americans are focusing on eating healthier to thwart illnesses and disease, and younger generations are placing greater importance on health and wellness than ever before.
In the franchise space, it’s a good idea to make sure your consumers know about your healthy options and modernize your messaging to ensure clarity. Instead of relying on franchises that focus on fast food that might feature healthy options on the side, why not choose a franchisor that already offers the freshest ingredients, healthy options, and credibility?
Jon Smith Subs is your perfect partner for a healthy food franchise opportunity that serves up the freshest food and can help boost your bottom line. There’s never been a better time to consider a healthy food franchise and cash in on the coming wave.
Consumer Shift
Consumers are continuously on the hunt for better-for-you options and paying more attention to nutrition when they order. Some 70% of consumers said they are more likely to visit a restaurant that offers healthy choices, and if these options aren’t offered, they will go elsewhere. Diners seemingly care less about price and deals and instead are putting increasing importance on quality and freshness.
Jon Smith Subs delivers a unique fast-casual concept that stands out in the form of a fresh grilled menu. We use only high-quality meats and fresh-sliced vegetables on our made-to-order sandwiches. Our ingredients aren’t on display all day, and we work to customize our menu with regional teams. We don’t want to be just good enough, so we take the extra step to deliver great food with the freshest ingredients.
Better-For-You Trends
Health-based diets have provided many opportunities for restaurants to create their own niche in the healthy fast-casual space. Further data reveals that of consumers who eat on-premises, some 45% of Baby Boomers are more likely to choose restaurants with healthy choices. Millennials and Gen Z came in a close second and third, respectively.
Foods that have immunity-boosting qualities and plant-based sandwiches are expected to be two of the top trends for 2022. Other trends evolving from the health food renaissance include digital menu boards that display detailed nutrition facts and highlight seasonal menu items while providing creative displays of the health benefits of ingredients and specialty beverages that reinforce brand identity and a commitment to health.
Fresh Sub Shop Concept
Jon Smith Subs prepares everything we serve in each store every day. There are endless ways to customize your order, so we’re able to accommodate most dietary requests. Our steak is sirloin, and our chicken is all white breast meat, and we marinate our meats slowly in store. We cut the finest farm-fresh vegetables every day and keep them cool and crisp. We do not microwave, steam, pre-cook, pre-heat, pre-slice, or preserve any of our ingredients.
Our customers know that Jon Smith Subs is all about quality and that we provide options that many other sub shops do not. Invest in a healthy food franchise where eating better can help boost your bottom line.
Want to learn more about a healthy food franchise opportunity with Jon Smith Subs? Contact us today!