Jon Smith Subs is proudly entrenched in the fast-casual niche market, and ranks right alongside industry leaders on the subs franchise leaderboard.
But what makes Jon Smith Subs stand out when compared to any other subs franchise? For starters, it’s our commitment to quality and value.
We aren’t your average cornerstore sub franchise. You’re not going to find frozen materials in our kitchen. Every meal we make is prepared fresh, on the spot, made to order for the customer with a special Jon Smith Subs touch. You can go to a lot of places to get a sub, but you can’t get a Jon Smith sub. Once we get customers in the door, we win. Every single time.
After 30 years, we understand what we do and how to deliver the best product possible to our customers. And with the backing of franchise giant United Franchise Group – who also has been in business for over 30 years – we pack quite a punch in our industry.
Another reason to make Jon Smith Subs the subs franchise of your business future: the incredible restaurant industry.
Restaurant Industry Outlook
One of consumers’ favorite things about Jon Smith Subs is its “fast-casual” style. With our freshly-made food and commitment to quality, this is the perfect style for a subs franchise.
But maybe you’ve never heard of the fast-casual restaurant before. We’d understand if you hadn’t, though you’ve probably been to one before. So what is fast-casual? We combine the convenience and speed of a fast food restaurant with an upscale dining locale. That means you’ll order at the counter, sit down at a table, and have food delivered to you as soon as it’s finished. It’s the quality of a full-service restaurant with the convenience of fast food.
Pretty awesome, right? We certainly think so, and Americans tend to agree: our one-time “niche” industry has grown by over 500 percent since 1999, an astounding level of growth. Combined with the power of the subs franchise industry, that’s quite a combination.
Consider these industry numbers: consumers spent $21 billion at sandwich and sub franchises last year alone, per IBISWorld, while the industry as a whole has grown an average of 2.8 percent annually for the past five years. Consumers spent $245 billion in the fast food industry last year, an industry that has seen 3.2 percent average annual growth over the past five years. In the chain restaurant industry, consumers spent about $112 billion last year, while the industry has grown, on average, 3.7 percent every year for the past five. And in the restaurant industry as a whole, consumers spent a whopping $762 billion in 2016 – with projections to hit $799 billion in 2017.
But will those trends continue? Let’s turn to the bulk of the population spending money on food: millennials and their parents.
As the economy continually improves, IBISWorld reports that consumer confidence will grow and they’ll budget increasing amounts of money for eating out. And that major increase in spending projected for 2017 we mentioned above? It’s being driven by the fast-casual industry, as consumers continue shifting their spending toward quicker, more convenience-oriented options, reports the National Restaurant Association. And how about sales in the fast-casual business? They’ll be up another 2.5 percent to around $234 billion this year. The growth rates in the fast casual business are doubling those of full-service restaurants, “millennials have turned increasingly to fast-casual restaurants to satisfy their hunger when dining out.”
What’s more: Consumers are spending up to 13 percent of their income on food, more than half of which is at restaurants, and two in five adults say they don’t eat out as often as they like.
Consumers like to eat out, and they want to do it conveniently with fresh, quality-made meal offerings. Jon Smith Subs has been the favorite go-to fast-casual restaurant choice of consumers for 30 years, and it will be a pillar of the restaurant industry in the coming future.
Your search for the perfect subs franchise is over.
Ready to learn more about becoming a Jon Smith Subs franchisee? Fill out the form in the side column to receive our FREE franchise brochure and set up an appointment with a representative today.